E-commerce
Storefronts, checkout, payments and fulfilment integrations — tuned for the markets and payment habits you actually sell into.
What’s included
Industries
Online and in-store selling on one stock position, with a checkout tuned to your market.
Systems we integrate with
Shopify · Odoo · SAP · Tap / Moyasar · Aramex · Meta & Google Ads
The retail problem we are asked to solve is almost always the same one, described differently: there are two stock positions. The shop knows what is on the shelf, the website knows what it thinks it has, and the difference is discovered by a customer who orders something that is not there. Everything downstream — overselling, manual refunds, staff phoning between branches — follows from that one split.
So the build starts with a single stock position that both channels read from, and with the honest constraints around it: what happens when a sale is made in-store and online within the same minute, how reservations against a pending order behave, and how stock moves between branches without a spreadsheet. Getting that right is unglamorous and worth more than any feature on the storefront.
From there the useful additions are the ones that reduce manual work rather than add screens: a checkout tuned to how your market actually pays, loyalty that works at the till and online with the same balance, purchase orders and goods-in that update cost prices, and branch-level reporting that shows margin rather than only revenue.
Storefronts, checkout, payments and fulfilment integrations — tuned for the markets and payment habits you actually sell into.
What’s included
Corporate sites, landing pages and web applications that load fast, rank well and turn traffic into enquiries.
What’s included
Connected workflows across CRM, WhatsApp, spreadsheets, accounting and internal tools — with an audit trail.
What’s included
Assistants, document processing and retrieval systems that answer from your own content and act inside your own tools.
What’s included
A grounded assistant answering order, delivery and returns questions in Arabic and English, with a designed handover to a human.
Industry
Related services
Technology
Read the walkthrough
Frequently asked questions
Yes, and it is usually the whole point of the project. The design question is not whether to share stock but how to handle the edge: a simultaneous till sale and web order, a reservation held for an unpaid order, stock in transit between branches. We make those rules explicit and visible rather than leaving them to be discovered during a busy weekend.
Often not. If the POS is reliable at the till and exposes an API or a usable export, the better project is an integration and a shared stock layer around it. We recommend replacing a POS when it cannot expose stock movements at all, or when the licence cost is scaling faster than a build would — and we will tell you when the honest answer is that your current setup is fine.
Whichever ones your customers already use, which is a market question rather than a technical one. mada in Saudi Arabia, local cards and wallets in the UAE, Payme, Click and Uzum in Uzbekistan, cards and instalment options elsewhere. An international-card-only checkout quietly loses a large share of customers in several of our markets, and the loss looks like weak demand rather than a broken payment step.
Yes, and for a lot of retailers it is the right answer. Shopify plus a well-built integration layer costs less and ships sooner than a custom storefront, and we will say so when it fits. Custom becomes worth it when your pricing, stock or fulfilment rules cannot be expressed in the platform without fighting it — B2B pricing tiers and complex multi-branch fulfilment are the usual triggers.
Next step
Tell us what you are trying to achieve. You will get a considered reply from an engineer — not a sales script.
We reply to project enquiries within one business day.